Showing posts with label presentations. Show all posts
Showing posts with label presentations. Show all posts

Saturday, March 23, 2013

Seven Lessons for Presentations

Marta Kagan writes on 7 Lessons From the World's Most Captivating Presenters.  Drawing insights from the presentations of Steve Jobs, Gary Vaynerchuck, and Scott Harrison, she uses specific examples (picture and slideshare presentations) to illustrate the following lessons:

  • 1. Start with paper, not PowerPoint
  • 2. Tell your story in three acts
  • 3. A picture is worth 1000 words
  • 4. Emotions get our attention
  • 5. Use plain English
  • 6. Ditch the bullet points
  • 7. Rehearse like crazy

It's a relatively long post, but easy to skim, and well-worth the effort.


Wednesday, December 15, 2010

What you say isn't what I hear

"We think direct written and verbal communication is clear and accurate and efficient. It is none of those," writes Seth Godin. The implication: "Plan on being misunderstood. Repeat yourself. When in doubt, repeat yourself."

Tuesday, December 14, 2010

PowerPoint and Cognitive Science

Good design is more than making things pretty; good design communicates. IO9 posted on How Cognitive Science Can Improve Your PowerPoint Presentations based on a lecture by Stephen M. Kosslyn, author of Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations.

Here's an overview:
1. The Goldilocks Rule: present the "just right" amount of data. Never include more information than your audience needs in a visual image.

2. The Rudolph Rule: make information stand out and highlight important details — the way Rudolph the reindeer's red nose stood out from the other reindeers'. If you're presenting a piece of relevant data in a list, why not make the data of interest a different color from the list? Or circle it in red?

3. The Rule of Four is a simple but powerful tool: the brain can generally hold only four pieces of visual information simultaneously. So don't ever present your audience with more than four things at once.

4. The Birds of a Feather Rule is another good rule for how to organize information when you want to show things in groups. "

The examples in the original post are worth reading.

Thanks to Boing Boing.

Saturday, October 4, 2008

Presentation advice from Garr Reynolds

Before your next presentation read Organization & Preparation Tips by Garr Reynolds, author of Presentation Zen. He covers valuable ten points concisely.

1. Start with the end in mind
2. Know your audience as well as possible
3. Content, content, content
4. Keep it simple
5. Outlining your content
6. Have a sound, clear structure
7. Dakara nani? (so what?)
8. Can you pass the "elevator test"?
9. The art of story telling
10. Confidence — How to get it


Read it at www.garrreynolds.com/Presentation/prep.html

Saturday, April 12, 2008

Fight death by PowerPoint

Alexei Kapterev's slideshow on avoiding death by PowerPoint.

Thursday, February 28, 2008

Sunday, January 27, 2008

Present like Steve Jobs

Business Week writes Deliver a Presentation like Steve Jobs

1. Set the theme.

2. Demonstrate enthusiasm.

3. Provide an outline.

4. Make numbers meaningful.

5. Try for an unforgettable moment.

6. Create visual slides.

7. Give 'em a show.

8. Don't sweat the small stuff.

9. Sell the benefit.

10. Rehearse, rehearse, rehearse.

Wednesday, November 28, 2007

Seth Godin on Powerpoint

Seth Godin writes:

"Powerpoint could be the most powerful tool on your computer. But it’s not. Countless innovations fail because their champions use PowerPoint the way Microsoft wants them to, instead of the right way.

Communication is the transfer of emotion.

Communication is about getting others to adopt your point of view, to help them understand why you’re excited (or sad, or optimistic or whatever else you are.) If all you want to do is create a file of facts and figures, then cancel the meeting and send in a report."

Four Components To A Great Presentation

1) Make yourself cue cards.
Don’t put them on the screen. Put them in your hand. Now, you can use the cue cards you made to make sure you’re saying what you came to say.


2) Make slides that reinforce your words, not repeat them.

Create slides that demonstrate, with emotional proof, that what you’re saying is true not just accurate.

Talking about pollution in Houston? Instead of giving me four bullet points of EPA data, why not read me the stats but show me a photo of a bunch of dead birds, some smog and even a diseased lung? This is cheating! It’s unfair! It works.


3) Create a written document.
Put in as many footnotes or details as you like. Then, when you start your presentation, tell the audience that you’re going to give them all the details of your presentation after it’s over, and they don’t have to write down everything you say. Remember, the presentation is to make an emotional sale. The document is the proof that helps the intellectuals in your audience accept the idea that you’ve sold them on emotionally.

IMPORTANT: Don’t hand out the written stuff at the beginning! If you do, people will read the memo while you’re talking and ignore you. Instead, your goal is to get them to sit back, trust you and take in the emotional and intellectual points of your presentation.


4) Create a feedback cycle.

If your presentation is for a project approval, hand people a project approval form and get them to approve it, so there’s no ambiguity at all about what you’ve all agreed to.

The reason you give a presentation is to make a sale. So make it. Don’t leave without a “yes,” or at the very least, a commitment to a date or to future deliverables.

Miss Teen USA 2007 - South Carolina

Monday, June 18, 2007

Speaking as perfomance

Guy Kawasaki writes on Speaking as a Performing Art with advice from Doug Lawrence, a professional singer and speech coach.

Here's his list of topics:
1. Circulate with your audience.
2. Command attention.
3. Snarl.
4. Bite your tongue.
5. Always perform a sound check before you speak.
6. Use your eyes all the time.
7. Move away from center to make your point.
8. Get quiet.
9. “Underline” certain words with a pause or repetition.
10. Take a risk and be vulnerable.
11. Tee it higher.
12. Know when it’s time to go.
13. Use Q and A as an “encore.”
14. Rehearse, rehearse, rehearse.
15. Perform for a hero.


update: More advice from Doug Lawrence:Eight More Ways To Improve Your Presentations

Tuesday, June 5, 2007

Pitching a new idea

Paul Williams at Idea Sandbox reviews Life's a Pitch

"New ideas often make people uncomfortable. Many new projects and ideas need a champion to gain acceptance from others. Being able to pitch ideas is an invaluable business (and life) tool.

Basic Disciplines of a Good Pitch

* Find a calm space to think in [for preparation].
* Remember that people's emotions count for more than logic
[appeal to the heart as well as the head].
* Think through your proposition before you spell it out.
* Articulate it in the simplest way.
* Don't go for an unattainable perfect solution, go for what works.
* Focus on what it means to them, not what it means to you."

Tuesday, May 1, 2007

PowerPoint defense

Graphpaper.com writes In Defense of PowerPointism

"Microsoft’s PowerPoint is frequently blamed for the poor quality of many presentations and for a supposedly- disastrous state of communication in both the private and the public spheres. Public speakers are lambasted for their wooden stage presence, crippled by their over-reliance on projected slide shows and meaningless bullet-points. The slides themselves, too, are often rife with design crimes ranging from clip-art diarrhea to impenetrable verbosity."


But, they ask, is it the technology?

"I wonder if the majority of the world’s crappy presentations wouldn’t be just as bad, or even a hell of a lot worse, if the presenter didn’t have the slides to use as a crutch."


They finish with these tips:

"Slim down. If you are a good speaker, yes, consider dramatically limiting your use of slides to help you remember what you want to say...

You and your slides are inseparable. Do not worry about whether or not each slide makes sense by itself. The best slideshows, in fact, are almost completely nonsensical outside of the context of the live presentation...

Explore a variety of alternative presentation styles ...

Evolve. I’ve found that my style has evolved over time specifically because I’ve been watching and emulating other speakers I admire. Every presentation or keynote I attend, no matter how boring or tiresome, usually offers some insight ..."


thanks to Pogue's Posts

Wednesday, April 18, 2007

Professional Presentation Pointers

Fast Company has a series of Professional Presentation Pointers

Part 1: Prepare
1. Start to prepare the minute you get an assignment to speak or present.
2. Brainstorm.
3. Organize your thoughts.
4. Practice.
5. Practice more than you think you have to.
6. Practice using mirrors, audio/video recorders or in front of a small group of trusted colleagues.


Part 2: Stage Fright
"Skilled speakers know a secret about Stage Fright: It helps make them more animated, more exciting to watch and better at delivering their presentation. So instead of worrying about it, they embrace it.

There is a caveat: Stage Fright works its magic best when you are prepared. Just as someone who is physically fit and experienced would be better able to fight off or flee from danger, so would a presenter who was well-prepared and/or who had experience be much better able to make Stage Fright work positively."


Part 3: Nonverbal communication
• Voice.
• Hands
• Body and Movement.
• Eyes.
• Facial Animation.
• Dress and Adornment.


Part 4 everything else

"My experience has shown that the most successful, engaging speakers use notes. But they really know their presentation, though it is not completely memorized. They have practiced and/or done the presentation enough times so that they know what's coming next."

"With very few exceptions, it's a good idea to step out from behind a podium."

"Finally, most presentations need to have some spice, some lighter moments that foster the connection between speaker and audience"


Read the whole series: Part 1 | Part 2 | Part 3 | Part 4