Sometimes the secret of successful design is to not include a feature. Boing-Boing reports on a company that increased its sales by $300 million by removing its user log-in feature.
http://boingboing.net/2011/08/05/300-million-button-making-customers-create-logins-to-buy-cost-etailer-300myear.html
Beyond CRM
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Many marketers spend time with their CRM systems. Expensive cloud-based
tools that automate Customer Relationship Management. Maybe customers don’t
want to...
5 hours ago
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