Pitching a new idea

Paul Williams at Idea Sandbox reviews Life's a Pitch

"New ideas often make people uncomfortable. Many new projects and ideas need a champion to gain acceptance from others. Being able to pitch ideas is an invaluable business (and life) tool.

Basic Disciplines of a Good Pitch

* Find a calm space to think in [for preparation].
* Remember that people's emotions count for more than logic
[appeal to the heart as well as the head].
* Think through your proposition before you spell it out.
* Articulate it in the simplest way.
* Don't go for an unattainable perfect solution, go for what works.
* Focus on what it means to them, not what it means to you."