"Why must things sound boring or terrible? Why not design them to sound the way they would sound if you stopped and thought about the right sound for the occasion? You know that ominous landing gear whine and clunk you hear right after take off in a jet liner? Why not make that sound confidence-inspiring? Everything can be designed, and to deliver a total experience, probably should be."
Gregory’s Unlikely Japanese Roots
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A look at the brand's in-house design co-lab in Salt Lake City and Yokohama
Worship the lowly backpack, if you dare, like you would a Birkin bag. That
seem...
12 hours ago
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