Packaging links

"Isn’t it Iconic?" by Stacey King Gordon
http://www.brandpackaging.com/Archives_Davinci?article=999

"The Power of The Box - Powerful Packaging Design" by Tuija Seipell
http://www.thecoolhunter.net/design/The-Power-of-The-Box---Powerful-Packaging-Design/

Impressions

Seth Godin posted on the importance of design details.

"If a book has cheap color separations, the wrong sort of gloss on the cover and the wrong hue to the paper, it just feels cheap and self-published and unlikely to be the real deal. It doesn't matter a bit what's inside, who wrote it, anything. You've already decided because this book reminds you of untrustworthy books you've encountered before.

"Visit a website with a brown on brown color scheme, a stock photo of a nautilus, some flashing graphics, a bunch of widgets and a typeface that's not quite right, and you've already decided how you feel. Entirely based on the fact that this site is like those sites, and you didn't like those sites."

Presentation advice from Garr Reynolds

Before your next presentation read Organization & Preparation Tips by Garr Reynolds, author of Presentation Zen. He covers valuable ten points concisely.

1. Start with the end in mind
2. Know your audience as well as possible
3. Content, content, content
4. Keep it simple
5. Outlining your content
6. Have a sound, clear structure
7. Dakara nani? (so what?)
8. Can you pass the "elevator test"?
9. The art of story telling
10. Confidence — How to get it

Read it at www.garrreynolds.com/Presentation/prep.html

Art Hop tonight

The Kalamazoo Arts Council's monthly Art hop is tonight, Friday Oct 3 from 5-9

Art Hop is a free event that features new art exhibits in a fun, casual atmosphere. Numerous galleries and businesses host the show, and you can hop around from one exhibit to another. Meet the artists and make new friends at the Art Hop.

more info